This week, Jerry and Jody examine the proposed EU ePrivacy Regulation, which was approved by the Council of the European Union on February 10, 2021. We discuss the scope of the proposed Regulation, which covers both consumer and corporate electronic communications and would replace the current ePrivacy Directive, commonly known as the “EU Cookie Law.” The new ePrivacy Regulation, if adopted, will have broad coverage including electronic communications, cookies, direct marketing, and other instances where data is collected, including the emerging Internet of Things (IOT). It would have sweeping implications for e-commerce in Europe and beyond and potential national security implications as well. It may also influence the content of state and national legislation in the U.S.
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Contact us:
Jerry Buckley | jbuckley@buckleyfirm.com
Jody Westby | westby@globalcyberrisk.com
ADCG | info@adcg.org